Position: Digital Implementation Lead/Manager

Location: Bengaluru East, Karnataka, India

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Link- https://wa.me/p/6003143909798263/918830328039

Job Description

Qualification and Skills

• Experience: 8 – 10 Years
• Adobe Analytics
• Tag Validation OR Tag implementation
• Experience with implementation across Adobe Analytics including processing rules, Adobe Heartbeat, Adobe Audience Manager, Nielsen DCR/DTVR, and ComScore c-values
• Experience with debugging tools such as Charles Proxy on multiple devices (tvOS, Roku, FireTV, Samsung, iOS, Android, etc.)

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Link- https://wa.me/p/6105392242909026/918830328039

Responsibilities

• Test and oversee quality assurance/control (QA/QC) of analytics implementations and escalate defects as necessary for digital products. (web, mobile apps, and connected devices apps)
• Collect, implement, and test digital analytics requirements in Adobe Analytics for page tracking, link tracking, and video tracking product analytics
• Collect, implement, and test digital analytics requirements in ComScore and Nielsen
• Communicate analytics tracking requirements for page tracking, link tracking, and video tracking to developers and project managers for implementation
• Maintain documentation of tracking requirements and testing scripts used for QA/QC
• Ensure consistency and accuracy of measurement across all products and properties including QA testing
• Protect fidelity of key performance indicators
• Present best reporting practices and strategy to various internal brands and functions
• Ability to analyze large data sets and drill down to the key takeaways

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Link- https://wa.me/p/6079234538810624/918830328039